WaveMAX isn’t just another laundromat brand. We’re a national franchise network with a mission: to deliver the gold standard in self-service and drop-off laundry— Cleaner. Safer. Faster.
With over 65 locations across the U.S., WaveMAX is quickly becoming the preferred franchise for entrepreneurs who want more than a business—they want to make a difference. We’re redefining how communities experience laundry, with every store designed to exceed expectations.
Each WaveMAX location is purpose-built for performance and trust. Our stores feature premium Electrolux 450G-force washers, intelligent dryers, UV sanitization systems, 24/7 security cameras, and attentive on-site staff. It’s a smarter, safer way to do laundry.
Whether we're launching in a major metro or revitalizing a local neighborhood, every store delivers modern reliability, comfort, and top-tier cleanliness for families, workers, and everyday residents alike.
If you're exploring franchise ownership and want a business with strong infrastructure, dependable returns, and true purpose—WaveMAX is the smart choice.
Join the movement. Own the brand that’s transforming laundry across America.
Rockstar Support.
Mike Roberts after two decades building successful businesses across multiple industries, Mike became fascinated with the laundromat industry's stability and cash flow potential. But he quickly discovered a broken model trapped in the past, failing to evolve with modern customer expectations and owner needs.
Mike created WaveMAX to reimagine what a laundromat business could be—combining the recession-resistant strength of this essential service with modern systems, technology, and customer experience design.
"I founded WaveMAX with a simple mission: to help entrepreneurs build profitable, sustainable laundromat businesses that deliver superior returns while enhancing their lifestyle rather than consuming it."
Today, with 47+ locations across the country and a passionate community of successful owners, Mike and the WaveMAX team are proving that the laundromat industry can be revolutionized—one WaveMAX at a time.
Sean Hansen was the first WaveMAX Laundry franchisee. He didn’t just believe in the model – he bet on it. Today, as an Area Representative for Northern California and Nevada, Sean mentors new owners through the same playbook that built his own success: systems, service, and strategic clarity.As Principal at Franchise Scale, Sean partners with founder Dennis Mulgannon to scale brands that align both financially and personally with the next generation of franchise leaders.
He’s not here to “award territories.” He’s here to build platforms that transform lives.Sean brings two decades of executive coaching into the franchise world, helping high-performing professionals move from corporate ceilings to ownership that compounds – personally and financially. He’s also the author of SHIFT Happens, the definitive guide for midlife professionals ready to trade burnout for business ownership with purpose.
At WaveMAX, Sean ensures every franchisee doesn’t just open a laundromat – they step into a scalable model backed by the leadership mindset, support systems, and strategic runway to grow beyond one unit.
Brittany Horner is a dynamic leader in franchise development at WaveMAX Laundry, where she plays a pivotal role in expanding the brand’s national footprint. Known for her strategic insight and hands-on approach, Brittany guides prospective franchisees through every stage of the development process—from initial inquiry to grand opening.
With a background in sales, marketing, and operational support, Brittany excels at aligning entrepreneurs with high-performing, scalable franchise models. She brings a deep understanding of the WaveMAX brand, its proprietary systems, and what it takes to succeed in today’s competitive market.
Brittany is passionate about building relationships that last. Her mission is to ensure every franchisee is not just equipped to launch—but empowered to thrive. Whether she’s helping secure prime real estate, coordinating vendor partnerships, or walking owners through onboarding, Brittany is the engine that drives new growth with precision and heart.
After years of research, we’ve sourced the most advanced laundry equipment on the market.
WaveMAX® Washers:
Automatically weigh your laundry and use just the right amount of water for a perfect wash. Our machines extract at 200G force—more than double the industry average—giving cleaner clothes and shorter dry times. Now offering 450G models!
WaveMAX® Dryers:
Eco Power: Built-in sensors detect moisture and auto-adjust temperature to prevent over-drying and save energy.
Reversing Tumble: Reverses during drying to untangle and protect clothes while reducing wrinkles.
These technologies make us the most energy-efficient laundry solution available.
Take a look at our facilities in the gallery below. We take pride in the quality of our equipment.
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Address: 929 McDuff Ave S. Suite 107 Jacksonville, FL 32205
7am to 10pm Daily
